Performance and Growth Marketer (FinTech) at an American FinTech Company – Black Pen Recruitment


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Black Pen Recruitment – Our client, an American FinTech company is recruiting to fill the position below:

Job Title: Performance and Growth Marketer (FinTech)

Location: Lagos
Employment Type: Full Time

Description



  • Are you an experienced Performance and Growth Marketer with insight into the world of Fintech?

Summary

  • Our client, an American FinTech company that is decentralized banking services, is seeking a Performance and Growth Marketer to join their dynamic team.
  • They are creating the future of DeFi services for non-crypto natives and businesses.

Responsibilities

  • Meet company KPIs and goals (user acquisition, campaigns, revenue, volume)
  • Plan and execute digital marketing strategy and campaigns (LinkedIn, Google, Facebook, Twitter, and financial media) , ads, paid media using digital marketing platforms/tools
  • Reach and grow an active user base
  • Create and execute experiments to deliver, target, and run marketing campaigns that drive volume
  • Create and execute user acquisition campaigns using a variety of strategies
  • Develop and implement advanced multi-channel targeting and observation strategies
  • Track and optimize the performance of campaigns to provide data-backed insights to optimize campaigns and find new opportunity areas
  • Drive brand building, conversions, and marketing funnel construction and execution

Requirements
The ideal candidate is someone who has:

  • 4+ years of experience in the end to end marketing, fin tech, growth hacking, or user acquisition
  • Enthusiastic and excited about opportunities to learn all aspects of product suite
  • A hacker’s type mentality full of curiosity and creativity
  • Experience at early stage start up (advantageous)
  • Track record of meeting and exceeding aggressive user acquisition goals in a hyper-growth environment
  • Excellent communication and prioritization skills
  • Highly organized, multi-tasking skills, take ownership and be efficient in ambiguous situations

Application Closing Date
Not Specified.

How to Apply
Interested and qualified candidates should:
Click here to apply online

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